Archive for the ‘Pe Na Estrada’ Category

Hi Angie and Rusty, how are you doing?

I don’t know if you remember me. I´m from a TV show in Brazil and we filmed you in a parking lot at MATS last year. Unfortunately we couldn’t attend it this year, but I just wanted to let you know that we published an English version of our show in our website. We would be very pleased if you watched it and tell the others that were there that day and tell us what you think of it.

Thanks again! And best regards.

Paula Toco

Trucão Comunicações

11 3726-6644 – Ramal 13

Hi Rusty,

Of course you have our permission. Thank you for that. Would you let me know when you put the article on the journal?

I will send you an e-mail when we put the “all in English” show on our website.

Can I ask you a favor? Do you have e-mails from other people that were there that day? I would like to inform everybody when we put the show in English on the internet.

Thanks J

Paula Toco

Trucão Comunicações

11 3726-6644



De: Rusty Wade []
Enviada em: terça-feira, 20 de abril de 2010 18:59
Para: Paula
Assunto: Re: The pe na show from Louisville.

yes, I will of course be interested in an all english show also, and as my article is about your show I will of course include the link to your website… Thank you!  I can download your video and place it in my article if I have your permission.

it was great to see you out there in the parking lot, I enjoyed what you put in your program, and also was really wishing i knew how to speak Portuguese as the rest of that show looked to be very interesting.  Too bad we don’t have a similar t v show here…


These emails are part of the chain of communication between the people from the Pe Na Estrada television and radio show in Brazil and myself.  Why you wonder would an American truck driver and populist reporter be emailing a show in Brazil?  because they are a show about truck drivers, and because while they were reporting on the Mid-America Truck Show in Louisville, Ky this year they visited our little encampment in the Poppa Johns Parking lot and included 2 minutes of reporting from the minutes of video taping they did in the parking lot.

This is the Caption

This is the Caption

I never knew about the Pe Na Estrada show because of course it is shown in Brazil, ( in Portuguese) but then I followed the like to their web site.

I noticed immediately that they not only covered the Mid-America truck show, but they had a second period where they covered suspension problems and the condition of Brazilian roads.  I may not speak Portuguese but I was able to follow what they presented enough to know they were not doing a fluff piece but real reporting on real problems and conditions.  I wish we had a show like that here in the USA instead of the 60 minutes hatchet jobs we are used to seeing here!

I have a friend of a friend who does speak Portuguese I have asked him to give me a transcript of the second part of the show so that I can really understand the Pe Na Estrada experience. I will report back.